Past Projects By Ape Forge

Henderson Settlement

12/1/2024

Supporting Henderson Settlement’s Mission with a Strong Digital Foundation

Our partnership with Henderson Settlement began in 2015, even before Ape Forge was formally established. Inspired by their dedication to serving underprivileged communities in the Appalachian region, we donated our expertise to build a digital system that empowers their work and continues to support their outreach. Over the years, this collaboration has grown to include innovative solutions like an e-commerce platform that supports their mission in new and impactful ways.

Visit Henderson Settlements Website

Understanding Henderson Settlement’s Need

As a nonprofit organization, Henderson Settlement required a website that could:

Communicate their mission clearly to donors and volunteers.
Streamline event promotion and program registration.
Enable the team to manage content and updates independently.
Support new revenue streams to fund mission work and provide opportunities for the local community.

At the same time, they wanted the confidence to handle day-to-day website tasks while knowing expert help was just a call away when needed.

Our Approach

Working closely with Henderson Settlement’s leadership team, we designed a robust and user-friendly platform that reflected their values and met their operational needs.

1. Building a Strong Digital Presence

Mission-Centric Design: We developed a website that put Henderson Settlement’s story front and center, highlighting their programs, community impact, and ways to get involved.
Dynamic Features: From an easy-to-navigate donation portal to program registration forms, we built tools that made it simple for supporters to engage.
Team-Friendly Management: We created a system that their staff could update with minimal training, enabling them to keep the website current and engaging.

2. Empowering the Team
Our collaboration didn’t end with the website launch. We worked closely with the Henderson Settlement team to ensure they felt confident managing their new platform. This included:

Training sessions on adding and updating content.
Guidance on best practices for keeping their audience informed and engaged.

3. Expanding with E-Commerce
In 2023, Henderson Settlement launched their online craft store using the e-commerce functionality built into their website. This initiative serves a dual purpose:

Fundraising for Mission Work: Proceeds from the craft store directly support Henderson Settlement’s programs, allowing them to expand their outreach and impact.
Empowering Local Artisans: The store provides an opportunity for local residents to produce and sell handmade goods, creating economic opportunities within the community.

This addition has been a significant milestone in their digital journey, showcasing how the website can adapt and grow to meet new goals.

Ongoing Partnership

Even years later, our partnership with Henderson Settlement remains strong. While their team operates the website independently, we’re always available to assist with updates, enhancements, or questions. This approach balances independence with reliable support, allowing the organization to focus on its mission.

Results

Over the years, the Henderson Settlement website has become a key tool in their outreach efforts, delivering:

Increased Engagement: A professional and accessible website has made it easier for donors, volunteers, and program participants to connect with the organization.
Streamlined Operations: Digital forms and automated processes have reduced administrative work for their team.
New Revenue Streams: The craft store has created a sustainable source of funding and empowered the local community through economic opportunities.
Sustained Impact: With a platform that grows alongside their needs, Henderson Settlement can continue to serve their community effectively.

The work we’ve done with Henderson Settlement is a testament to the power of technology to advance meaningful causes. This partnership, which predates Ape Forge as a formal business, is one we deeply cherish. The recent addition of their e-commerce craft store highlights how we continue to support their evolving goals and mission.

If your nonprofit needs a digital solution that amplifies your impact and adapts to your needs, Ape Forge is here to help. Let’s work together to support your mission.

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The Bespoke Beard Company

11/15/2023

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Project brief

At the Bespoke Beard Company, their dedication to crafting exceptional beard care products is matched with our commitment to delivering a seamless and distinctive brand experience. From the inception of our logo to the creation of a user-friendly website, and the captivating photography that brings their products to life, every aspect of the brand has been meticulously curated. The logo, with its intricate design, reflects the precision and care they invest in their beard products. The website is a reflection of Bespoke Beard's commitment to providing a smooth, informative, and enjoyable shopping experience for their customers. Additionally, Bespoke Beard's engaging social media presence and targeted marketing efforts are expertly managed to ensure that the message reaches every man who aspires to cultivate a beard they can truly be proud of. The Bespoke Beard Company is not just a purveyor of high-quality products, but a lifestyle brand that embraces and enhances the essence of every man's beard journey. Check out their website!

the process

final versions & deliverables

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Calvary Bible Chapel

11/15/2023

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Visit Calvary Bible Chapel

the brief

With an already established logo, we quickly got to work on creating a new website using a collaborative and innovative approach, blending modern design with user-friendly features. In addition to revamping their website, we also captured video footage and some photography for the website, further enhancing their digital presence with candid visual content. Our team engaged in detailed discussions with church leaders to grasp their vision and requirements. Emphasizing accessibility and compelling content, we utilized advanced web development tools and design principles to ensure a seamless online experience, mirroring the warm and inclusive atmosphere of Calvary Bible Chapel. Through close communication and iterative feedback, we successfully revamped their digital presence, offering a platform that not only informs but also encourages community engagement. Check out their website!

deliverables

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Pain Alleviated

11/15/2023

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Visit Pain Alleviated

project brief

Edwin Ledgard approached our team to refresh his old website and some other bells and whistles. With an already established logo, we quickly got to work at crafting new assets to enhance the overall brand! With animation, supporting graphics, and more. Check out their website!

deliverables

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Doodle bean Coffee

11/15/2023

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Project Brief

We love coffee. We love dogs. Doodle Bean Coffee was a natural fit for us here at Ape Forge! Mary Jo and Matthew approached our team to take their old website on integrate Square and some other bells and whistles.

With an already established logo, we quickly got to work at crafting new assets to enhance the overall brand! With animation, supporting graphics, and more. We continue to support Doodle Bean with any graphic needs and website support. Check out their website and order yourself their coffee, you can thank us later!

Visit Doodle Bean Coffee

DEliverables

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Easy Jump

11/15/2023

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Project brief

Eddie Jones, the innovator behind the Easy Jump System, approached Ape Forge with a clear vision: to create a compelling and memorable brand identity for his groundbreaking fitness invention. The Easy Jump System, a versatile, wall-mounted exercise equipment, needed a brand image that would encapsulate its unique benefits – versatility, space efficiency, inclusivity, and accessibility.

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Objectives:

Develop a Strong Brand Identity: Craft a distinctive brand identity that resonates with a diverse audience, emphasizing the innovation, simplicity, and inclusivity of the Easy Jump System.
Design an Engaging Website: Create a user-friendly and visually appealing website that effectively communicates the benefits of the Easy Jump System and encourages customer interaction and purchases.
Marketing Materials Creation: Produce a range of marketing materials, including brochures, digital content, and packaging, aligning with the brand's identity.
Social Media Strategy: Develop a robust social media presence to enhance brand visibility and engagement.
Target Audience:
The Easy Jump System caters to a wide demographic, including fitness enthusiasts, individuals with limited space, older adults, and those undergoing rehabilitation. The brand identity must speak to this diverse audience, ensuring a universal appeal.

Brand Personality:
The brand should reflect qualities such as innovation, reliability, approachability, and inclusivity. The tone should be empowering, motivating, and friendly, mirroring Eddie Jones’s vision of making fitness accessible to everyone.

Visual and Design Elements:

Color Palette: Choose a color scheme that conveys energy and positivity while maintaining a sense of trust and reliability.
Logo Design: The logo should be modern, clean, and easily recognizable, symbolizing movement and versatility.
Typography: Use clear, accessible fonts that align with the brand’s inclusive ethos.

Key Messages:

The Easy Jump System is a revolution in home fitness, offering a full-body workout in a compact, user-friendly format.
Emphasize the space-saving, versatile nature of the product, ideal for various living environments.
Highlight the inclusivity for all ages and body types, including those with physical limitations or in rehabilitation.

Expected Outcomes:

A cohesive and compelling brand identity that effectively communicates the Easy Jump System’s unique selling points.
Increased brand awareness and engagement across various channels, particularly digital platforms.
A surge in customer inquiries and sales following the brand launch and marketing campaign.