Past Projects By Ape Forge

Allure The Art Of beauty

11/15/2023

the brief

We had the privilege of collaborating with Allure, an AVEDA hair, skin, and nail salon in Maumee, Ohio, to revamp their online presence through the creation of a new website. Additionally, we undertook the task of capturing photos that authentically reflect the salon's ambiance and showcase their commitment to providing exceptional beauty services in a relaxing and mellow environment. The primary goal of this project was to enhance Allure's digital presence by designing and developing a user-friendly website that aligns with their brand identity. Simultaneously, we aimed to visually communicate the salon's unique atmosphere by capturing high-quality photos of their space, staff, and services for integration into the new website. This project aimed to not only transform Allure's online presence but also to capture the essence of their salon through visually striking images, emphasizing their commitment to providing beauty services in a safe, clean, and relaxing environment. Check out their website!

final deliverables

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The Bespoke Beard Company

11/15/2023

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Project brief

At the Bespoke Beard Company, their dedication to crafting exceptional beard care products is matched with our commitment to delivering a seamless and distinctive brand experience. From the inception of our logo to the creation of a user-friendly website, and the captivating photography that brings their products to life, every aspect of the brand has been meticulously curated. The logo, with its intricate design, reflects the precision and care they invest in their beard products. The website is a reflection of Bespoke Beard's commitment to providing a smooth, informative, and enjoyable shopping experience for their customers. Additionally, Bespoke Beard's engaging social media presence and targeted marketing efforts are expertly managed to ensure that the message reaches every man who aspires to cultivate a beard they can truly be proud of. The Bespoke Beard Company is not just a purveyor of high-quality products, but a lifestyle brand that embraces and enhances the essence of every man's beard journey. Check out their website!

the process

final versions & deliverables

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Calvary Bible Chapel

11/15/2023

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Visit Calvary Bible Chapel

the brief

With an already established logo, we quickly got to work on creating a new website using a collaborative and innovative approach, blending modern design with user-friendly features. In addition to revamping their website, we also captured video footage and some photography for the website, further enhancing their digital presence with candid visual content. Our team engaged in detailed discussions with church leaders to grasp their vision and requirements. Emphasizing accessibility and compelling content, we utilized advanced web development tools and design principles to ensure a seamless online experience, mirroring the warm and inclusive atmosphere of Calvary Bible Chapel. Through close communication and iterative feedback, we successfully revamped their digital presence, offering a platform that not only informs but also encourages community engagement. Check out their website!

deliverables

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Pain Alleviated

11/15/2023

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Visit Pain Alleviated

project brief

Edwin Ledgard approached our team to refresh his old website and some other bells and whistles. With an already established logo, we quickly got to work at crafting new assets to enhance the overall brand! With animation, supporting graphics, and more. Check out their website!

deliverables

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Doodle bean Coffee

11/15/2023

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Project Brief

We love coffee. We love dogs. Doodle Bean Coffee was a natural fit for us here at Ape Forge! Mary Jo and Matthew approached our team to take their old website on integrate Square and some other bells and whistles.

With an already established logo, we quickly got to work at crafting new assets to enhance the overall brand! With animation, supporting graphics, and more. We continue to support Doodle Bean with any graphic needs and website support. Check out their website and order yourself their coffee, you can thank us later!

Visit Doodle Bean Coffee

DEliverables

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Easy Jump

11/15/2023

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Project brief

Eddie Jones, the innovator behind the Easy Jump System, approached Ape Forge with a clear vision: to create a compelling and memorable brand identity for his groundbreaking fitness invention. The Easy Jump System, a versatile, wall-mounted exercise equipment, needed a brand image that would encapsulate its unique benefits – versatility, space efficiency, inclusivity, and accessibility.

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Objectives:

Develop a Strong Brand Identity: Craft a distinctive brand identity that resonates with a diverse audience, emphasizing the innovation, simplicity, and inclusivity of the Easy Jump System.
Design an Engaging Website: Create a user-friendly and visually appealing website that effectively communicates the benefits of the Easy Jump System and encourages customer interaction and purchases.
Marketing Materials Creation: Produce a range of marketing materials, including brochures, digital content, and packaging, aligning with the brand's identity.
Social Media Strategy: Develop a robust social media presence to enhance brand visibility and engagement.
Target Audience:
The Easy Jump System caters to a wide demographic, including fitness enthusiasts, individuals with limited space, older adults, and those undergoing rehabilitation. The brand identity must speak to this diverse audience, ensuring a universal appeal.

Brand Personality:
The brand should reflect qualities such as innovation, reliability, approachability, and inclusivity. The tone should be empowering, motivating, and friendly, mirroring Eddie Jones’s vision of making fitness accessible to everyone.

Visual and Design Elements:

Color Palette: Choose a color scheme that conveys energy and positivity while maintaining a sense of trust and reliability.
Logo Design: The logo should be modern, clean, and easily recognizable, symbolizing movement and versatility.
Typography: Use clear, accessible fonts that align with the brand’s inclusive ethos.

Key Messages:

The Easy Jump System is a revolution in home fitness, offering a full-body workout in a compact, user-friendly format.
Emphasize the space-saving, versatile nature of the product, ideal for various living environments.
Highlight the inclusivity for all ages and body types, including those with physical limitations or in rehabilitation.

Expected Outcomes:

A cohesive and compelling brand identity that effectively communicates the Easy Jump System’s unique selling points.
Increased brand awareness and engagement across various channels, particularly digital platforms.
A surge in customer inquiries and sales following the brand launch and marketing campaign.