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Mock Projects

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Branding Project For CityScape Realty
Overview
Create a postcard design for a fictional real estate business called "Cityscape Realty." The postcard will be used to promote a new property listing in a vibrant urban setting. The design should be eye-catching, professional, and in line with the brand image of Cityscape Realty.

Project Objectives
  1. Design a visually appealing postcard that highlights the key features of the property listing.
  2. Incorporate the Cityscape Realty logo and brand colors into the design.
  3. Use high-quality images and captivating visuals to attract potential buyers.
  4. Include essential information about the property, such as location, price, features, and contact details.
  5. Ensure the design is suitable for printing and distribution to potential buyers.

Requirements
  • Include the Cityscape Realty logo and brand colors in the design.
  • Use high-resolution images of the property and surrounding urban landscape.
  • Ensure the postcard is in a standard size for printing purposes.
  • Submit the final design in both digital and print-ready formats.

Deliverables
  • A digital mockup of the postcard design
  • The final print-ready file of the postcard design in the specified format.
  • A brief design rationale explaining the creative choices made in the project.
Branding Project For Coffee Shop
Picture
Overview
Help with a rebranding campaign for a popular local coffee shop in Toledo, Ohio. The coffee shop has been in business for several years and is looking to refresh its brand identity. Create a modern and visually appealing logo that reflects the essence of the coffee shop (cozy, friendly, and inviting). Design a new color palette and font selection for the brand that is versatile and can be used across various marketing materials. Identify the brand and overall vibe of the business to help translate it to the updated brand. Keep in mind of its social and community evolvement. Develop a series of promotional materials such as posters, social media graphics, and packaging designs to promote the rebranding campaign. Ensure all designs are cohesive and consistent with the brand message and target audience. Wrap up the project with a slick 2 page website.

Client Details:
  • Located across the street at 625 Adams St. Downtown Toledo, OH 43604
  • Facebook: https://www.facebook.com/Grindhrs-Co
  • Website: https://www.grindhrs.com/

Deliverables:
  • 3 logo concepts
  • Color palette
  • Brand guideline
  • 1 Poster + mockup
  • 10 Social media post concepts
  • Paper coffee cup design + mockup
  • 2 Page website

Branding Project For Eco-Friendly Fashion Brand
Overview
The goal of this project is to create a visually appealing and memorable logo for an upcoming sustainable fashion brand that focuses on eco-friendly and environmentally conscious clothing. You will need to come up with a marketable name, design a logo and branding elements around the company’s core values. You have creative freedom to explore different design concepts while ensuring they align with the brand's values.

Objectives
  • Design a logo that reflects the sustainability and eco-conscious values of the brand.
  • Create a versatile logo that can be used across various platforms and mediums.
  • Ensure the logo is modern, stylish, and appealing to the target audience of environmentally conscious consumers.

Requirements
  1. Incorporate elements that symbolize sustainability, such as earthy tones, green imagery, or leaf motifs.
  2. Use a modern and clean design aesthetic that aligns with the fashion industry.
  3. Avoid overly complex designs that may not be easily recognizable or scalable.
  4. Provide both a color and black-and-white version of the logo.

Deliverables
  1. 3 versions of logo
  2. Mockups of logo applied to various branding materials

Core Values Of Eco-Friendly Fashion Brand
  1. Sustainability: Commitment to sourcing materials and manufacturing processes that minimize environmental impact and reduce waste.
  2. Transparency: Open communication about the company's supply chain, manufacturing practices, and the environmental impact of its products.
  3. Ethical sourcing: Ensuring that materials are sourced responsibly and workers are treated fairly throughout the production process.
  4. Conservation: Supporting conservation efforts and working to protect natural habitats and wildlife.
  5. Innovation: Embracing new technologies and practices that reduce the environmental footprint of the clothing industry.
  6. Community engagement: Engaging with local communities and supporting initiatives that promote environmental stewardship and sustainability.
  7. Education: Providing information and resources to customers about the environmental impact of fast fashion and the benefits of choosing eco-friendly clothing options.
  8. Circular economy: Promoting recycling, upcycling, and reuse of materials to create a more sustainable and closed-loop system.
Branding Project For Junction International
Overview
In this mock branding, business card, and website project you will need to build a logo and branding elements for a fictional company called Junction International. Use your creative engine to produce elements using the Adobe Creative Suite or any graphic design tools you are comfortable with to create a cohesive brand and then implement them into a functional website.

Deliverables
  1. x3 logo options
  2. x1 2-sided Business card
  3. x1 Website

Upon completion of each deliverable, get a review by your creative director before moving onto next task. Use the creative process to create something engaging and appealing.

About Junction International
Junction International is a cutting-edge global consulting firm positioned at the crossroads of innovation and strategy. Specializing in facilitating connections and collaborations across borders and industries, Junction International serves as the ultimate bridge between businesses seeking to expand their horizons and reach new heights on the international stage. Our team of seasoned experts brings a wealth of knowledge and experience to the table, offering tailor-made solutions and unparalleled insights to propel our clients towards success in the ever-evolving global marketplace. Whether it's navigating complex regulatory landscapes, forging strategic partnerships, or developing market entry strategies, Junction International is the go-to partner for businesses looking to thrive in a competitive, interconnected world. With a focus on excellence, integrity, and creativity, Junction International is committed to driving positive change and fostering growth on a global scale. Join us at the junction of opportunity and innovation, where aspirations become achievements and boundaries are transformed into pathways to success.
Poster Design Project for Food Festival
Overview
"Toledo Food Fest" is a brand-new event celebrating the diverse and vibrant food culture of Toledo, Ohio. The event will feature a variety of local restaurants, food trucks, and artisans showcasing their delicious creations. The target audience for the event is young adults in the Toledo area who are interested in exploring new culinary experiences and supporting local businesses.

Design Requirements
  • Design should be colorful and eye-catching to appeal to a younger audience
  • Include the event name, date, time, and location prominently
  • Incorporate images or illustrations of various types of food representing Toledo's unique culinary scene
  • Use a modern and trendy design style that will attract the target demographic
  • Ensure all important information is clear and easy to read

Key Information to Include on Poster
  • Event Name: Toledo Food Fest
  • Date: Saturday, August 20th, 2023
  • Time: 12:00 PM - 6:00 PM
  • Location: Promenade Park, Toledo, Ohio
  • Admission: Free entry

Deliverables
  • Poster size: 11x17 inches
  • High-resolution digital file of the poster design
  • Mockups showing how the poster would appear in different settings (e.g., on social media, at a local cafe)

Objectives
  • Showcasing the rich and diverse food culture of Toledo
  • Attracting a younger audience to the event
  • Generating excitement and interest in attending "Toledo Food Fest"

More coming soon...

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  • What we do
    • Branding & Graphic Design
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    • Digital Marketing
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